‘YEAR0001’ 25th Anniversary - Visual identity project
• Visual Identity
• Merchandise design
• Poster Layout
• Vinyl design
• Typeface design
• Image experimentation
• Visual Identity
• Merchandise design
• Poster Layout
• Vinyl design
• Typeface design
• Image experimentation
This project was made to visualise the eclectic roster of the YEAR0001 label.
The label frequently aims to push boundaries in multiple genres, most notably in rap, pioneering a new sound in the early 2010s. During the project I created promotional material for a hypothetical anniversary of the label with the aim of designing pieces that reflect their adventurous nature. I designed tour posters, tickets, vinyl compilation tape covers (Front/Back) merch and Instagram posts to promote the anniversary celebrations both digitally and physically.
The label frequently aims to push boundaries in multiple genres, most notably in rap, pioneering a new sound in the early 2010s. During the project I created promotional material for a hypothetical anniversary of the label with the aim of designing pieces that reflect their adventurous nature. I designed tour posters, tickets, vinyl compilation tape covers (Front/Back) merch and Instagram posts to promote the anniversary celebrations both digitally and physically.
![](https://freight.cargo.site/t/original/i/f81c17ad9755c90a7d1ca01e4d5e30bc83f495482903e2e08957fa1174b6d2c5/Year0001-logoo.png)
![](https://freight.cargo.site/t/original/i/30edad94a30225749cc895ad4b0e3bbc83a1ec86fa00734fda4a53dacfeba0e8/Tour-poster-spaced-01.jpg)
![](https://freight.cargo.site/t/original/i/0bb662272ef39cb3950986472fa98a3e8332816bdc9c4561fb7895d9ae6faeb2/Tehran-poster-01.jpg)
![](https://freight.cargo.site/t/original/i/6e36a0c6467fd6508f383977f9cc4c280800783ebd4256681807c5c5e924150d/Berlin-poster-01.jpg)
![](https://freight.cargo.site/t/original/i/b3e79e19262dadd951d8f67c1bcb4d124e6c6f079143a291caf0e796c22ccc2e/Whitearmor-poster-01.jpg)
![](https://freight.cargo.site/t/original/i/ae4fa69ad4b63f7d840c74a0b8b35b8af652f4472288ccb6d7b0b2027b8e2c41/Bladee-london-poster-01.jpg)
![](https://freight.cargo.site/t/original/i/ac536a3094e521d88dc35d8671b4bff631ccbba476dae202713afbaf85f023e1/Red-poster-web-01.jpg)
![](https://freight.cargo.site/t/original/i/6598f8573a96ac1e85b29ad5cacc3b17d84419ada8af07bd02d01c61482241bf/tour-poster-mockups.jpg)
![](https://freight.cargo.site/t/original/i/772d051533a30070a5209e44b15da8d0113ef2861bf81dbd48d3b2e573084eee/type.png)
Link to typeface for personal use! Feel free to experiment with it ︎︎︎ https://drive.google.com/file/d/16Kk8FnlioR-S2cW7OcoS1ZGKyLvTwdKG/view?usp=sharing
![](https://freight.cargo.site/t/original/i/040f1bf4ec9920685b10bf67ad00a560bb72b79612071aeb363bf8b349432f16/real-vinyl.jpg)
![](https://freight.cargo.site/t/original/i/c80d2718c9353ec007d0aae25dddcde1d34687a760ed48fa9225904fec5f1c1f/Blue-vinyl.jpg)
![](https://freight.cargo.site/t/original/i/000e6b1ee089567203d1a04fc63a3ccbd455dbfa861075725d49ffa86dd6751e/lean-vinyl.jpg)
![](https://freight.cargo.site/t/original/i/0795fcf6834519ab1c87bfa7e843364249e4f00e2d5891ceb22038f57cfae60a/Ecco2K.jpg)
![](https://freight.cargo.site/t/original/i/084d069c8b5ccc684bbcef860c7141ab17af70d3dfd8303d2617a94ab0367e47/Bladee-back-vinyl.jpg)
![](https://freight.cargo.site/t/original/i/677b25a33ad8aa07f2265bd708a24e816aeaab1b0997fbf41adfa370527ad24d/Back-cover-Tehran.jpg)
![](https://freight.cargo.site/t/original/i/360df931eebda29718c6831e1a0a3e90a66cbfd46998b92a50e68c5730ee70cc/Lean-back-vinyl.jpg)
![](https://freight.cargo.site/t/original/i/9e94437c226b5a3f816895864470e294d441b22a3aebbf6a162347be7dc2543d/ecco2k-vinyl.jpg)
![](https://freight.cargo.site/t/original/i/a00c5c1fca770068059c33eb385ada7ee94e993896743ef6172d089cd844c870/Ticket-mockup.jpg)
![](https://freight.cargo.site/t/original/i/fa8e62353788163cdff07cf953d64597a21b397bf6b694fe01125d36f852de5d/Ticket-mockup-2.jpg)
![](https://freight.cargo.site/t/original/i/326e93990e486e7eea0f9fc452b4f13274952c44c4711f5ee9b5f4943d51f0ab/year0001-merch-cool-colours.jpg)
![](https://freight.cargo.site/t/original/i/deae4c79bd0738c9f2f48fe13952e84ca7cac83fe942db974357533a38d71203/year0001-merch-Tehran.jpg)
![](https://freight.cargo.site/t/original/i/8bd8556cb15e7bdd46462c5c2e2f85762bf6678553ee2654e98022ead73ab725/year0001-merch-bloodzboi.jpg)
![](https://freight.cargo.site/t/original/i/e6a01335448d345fbdce6ba8589079339e7be584b96dfc33e75d957733ad89b9/mechatok.jpg)
![](https://freight.cargo.site/t/original/i/642377d0b31810943be39c588215e28189b8542c061830c053b952e90856ee47/year0001-merch-ecco.jpg)
![](https://freight.cargo.site/t/original/i/6d53b2e3f5bfb7d383be1a4a324eb1137c03a726d5a2d0478b79cf1ce166e2dc/year0001-merch-Rockit.jpg)
![](https://freight.cargo.site/t/original/i/3cc803dcd26b563403030715eb8ccc4022dc5f887ac1ec0903df1186b3afda93/year0001-merch-Thaiboy.jpg)
![](https://freight.cargo.site/t/original/i/4694591b992498ba9fa23bfb628069ebca44f2e39a8f8dae08459b2c24d4e3ad/Year0001-insta.jpg)